News

Copywriting is the master key to making sales online but even if you learn all the right information, it can be a challenge to put it into practice. Whether you need to create high conversion landing pages, reach out to influencers to get more publicity, or send email marketing that converts - you’ll find our easy-to-follow templates break it all down for you. You’ll see what you need to do - and why - and can tweak our practical samples so they suit your own needs exactly and how to put all the information you’ve learned on copywriting into practice.

Copywriting is the master key to making sales online but even if you learn all the right information, it can be a challenge to put it into practice. Whether you need to create high conversion landing pages, reach out to influencers to get more publicity, or send email marketing that converts - you’ll find our easy-to-follow templates break it all down for you. You’ll see what you need to do - and why - and can tweak our practical samples so they suit your own needs exactly and how to put all the information you’ve learned on copywriting into practice.

Copywriting is the master key to making sales online but even if you learn all the right information, it can be a challenge to put it into practice. Whether you need to create high conversion landing pages, reach out to influencers to get more publicity, or send email marketing that converts - you’ll find our easy-to-follow templates break it all down for you.

Finding inspiration for content ideas is a major struggle for a lot of budding content creators and if you're one of them, you're going to love this. We will show you tricks which you can use to find content ideas for your site and blog, facebook & instagram posts, youtube videos or podcasts. Therefore you can now simply combine a tag with your keywords and you'll get a bunch of content ideas.

Once you’ve set up your Google My Business profile, you need to flesh it out, by telling potential customers all about your brand, and what you do. If you have a business with a physical location, make sure you mention your opening hours and include images and video content that show off your brand and your location on your profile. Facebook is another key site you need to be on in a business capacity, and you can snag a handy backlink here too, through your Facebook Business Profile.

If you’re on a budget, then we will give you a ton of great ideas you can use to build links for free but what about if you have a little money to invest and you’d like some extra help. Should you use a link building service or not? If so, what kind? There are a number of businesses out there that promote themselves as link-building services, but the truth is many of them won’t do anything to help you get the kind of backlinks you want.

One of the first things you should do if you’re trying to get more links is to reach out to your circle of contacts, like your friends, family, and colleagues to ask if they would like to link to you.

Content is the secret key to scoring awesome links but it’s no good simply pumping out mediocre content or publishing the sort of content that won’t boost your SEO. Just as your anchor text should clue people in as to what the page you’re linking to is about, so should the text that’s around your link.

To comprehend properly how links work and how search engines read them, you first need to understand all the different parts of a hyperlink - and what function they play. Your focus should be on acquiring links that will have a positive impact on your Google rank, and often the best kinds of links are the ones you never even asked for.

The No 1 goal of link building is to boost your search engine visibility by getting links to your website on as many high-quality sites as possible. There are numerous strategies you can use to achieve this, from the simple to the complex, including Content Marketing, Blogger Outreach, Resource Page linking, and PR.

If you’re a local brand, having a Google My Business Profile is not optional if you want to rank highly in local search. According to Moz.com’s Local Search Ranking Factor Study, your Google My Business Profile is number 1 factor when it comes to ranking in Google’s MAP Pack. It’s not enough just to have a listing, every section of your profile should be filled out and you should try to gather as many reviews as you can.